Dept of Journalism
Little Flower Institute of Social Sciences And Health (LISSAH)
The Master of Arts in Journalism and Mass Communication (MAJMC) program offered by the Department of Journalism & Mass Communication aims to provide students with the necessary skills for a successful career in various aspects of Mass Communication, including Journalism, Public Relations, and Advertising. This program is designed to prepare students for the dynamic and evolving landscape of mass media, where they play a crucial role in generating debates, shaping public opinion, and influencing markets.
The curriculum of the MAJMC program covers a broad spectrum of topics related to journalism and mass communication. Students can expect to gain practical and theoretical knowledge in areas such as news reporting, writing, editing, public relations strategies, advertising techniques, and media management. The program recognizes the diverse nature of the field and aims to equip students with the tools they need to excel in different modes of mass communication.
One notable aspect of the program is its acknowledgment of the changing media landscape with the advent of New Media. The rise of digital platforms has opened up new possibilities and created additional career profiles beyond traditional roles. The MAJMC program recognizes the emergence of roles such as Disc Jockeys, Radio Jockeys, TV Anchors, and other positions within the realm of New Media. This reflects the program's commitment to staying relevant and ensuring that students are prepared for the contemporary media environment.
To be eligible for admission to the MAJMC program, candidates are required to appear for an entrance examination conducted by the University of Calicut. The minimum academic qualification for admission is a bachelor's degree with a minimum of 45% marks in any discipline. This ensures that students entering the program have a solid academic foundation.
MAJMC program not only focuses on traditional aspects of journalism and mass communication but also adapts to the changing dynamics of the media industry. It aims to produce graduates who are well-rounded, equipped with the necessary skills and knowledge to thrive in various roles within the field of mass communication. The emphasis on an entrance examination and a minimum academic requirement demonstrates the program's commitment to maintaining a high standard of education and ensuring that students with a strong academic background are admitted.